Not everyone has information on how to buy new car with discount. Any car dealer can obtain a decrease in the initial cost of 5-10 percent, which is already a decent value. Budget savings will depend on the cost vehicle. Additionally, the seller comes out other options for reducing the price of the car, which should be reached in more detail.
Types of discounts
Before buying a new car with a discount, you should consider the available options to reduce the price in a smaller side.
- By seasons. Cars over time can only occupy free space in the showroom. It makes it difficult for the sale of new models that will, according to the seller, enjoy great demand. Typically, such time is at the beginning of the year. To find seasonal discounts, you should pay attention to the prices of cars in December, January or February. The proposal is as follows: "Auto ... Caty year of release with a discount." It can reach the fifteen percent. At the same time, not everyone wants to acquire a car for himself already "dayless", the old year of release. Then it is worth considering and other possible options for reducing the cost of the machine in the cabin.
- Memorable dates. It can be called peculiar marketing runningThanks to which the company reminds itself to potential buyers. In addition to discounts, a proposal can come here to buy a car in complete configuration, but at the prices of basic and so on. There may also be a proposal for completely free transport insurance.
- Ordinary price reduction. They can be found when the new model appears in the cabin, which will cause greater demand among future car owners. This is done with the main goal - to free the free space and square.
- Trade-in system. He came across Russia when buying cars. You can even say that all brands offer it. Old car Changes to a new amount of surcharge. The assessment of the car can be less than the market, but as a result, the price will be significantly reduced. Before buying a new car with a discount, you should calculate and see if there is a benefit.
- Discount card. Binding buyers to a specific salon is carried out by issuing discount cards. They can be issued on a specific name, or not to be nomigible. If the cards are not available, you should find such a owner. For this occasion, a seller himself can be somewhat somewhat to increase the number of sales.
- Discount dealer. At the end of the reporting period, the car dealership must provide a dealer of a certain amount of money or return the car. All expenses and costs are compensated by the salon by increasing the cost of the car. Especially by the end of the year, it is possible to bargain with it so that they give way from their own profits to the buyer.
- Auto with disadvantages. It is impossible to immediately turn away from such a vehicle, as this may be a minor dent or scratch, obtained during transportation. At the same time, the cost reduction will be greater than the elimination of the problem. It is very good to think when a demonstration model is offered. After all, a test drive is already included here, not quite quiet ride with big turns.
Purchase
When he thought about how to buy a new car with a discount, never need to rush. Initially, it is challenged in various salons. You can even wait for seasonal discounts, if the car is not to the rush. Also, maximum information should be obtained regarding the presence of nonienic discount cards.
More information can be obtained when contacting the salon in the first half of the week and the day, when the sellers are not in a hurry anywhere and do not pass reports. Purchase better at the end of the quarter or month when the salon has plans for sales. Here you can even stumble upon a good discount.
It is necessary to bargain, as this can lead to a minor cost reduction, as well as a gift from the salon. As such, a set of rubber or aluminum discs is usually served. Offers always exceed the demand, and the buyer will remain right anyway.
When buying a car, everyone wants to get pleasant bonuses in the form of discounts, free maintenance and additional "lotions". Official dealers provide such services more often, but also in the salons used cars, too, you can buy cars on favorable conditions. Unfortunately, only a few know how to get the maximum discount in the car dealership, and therefore often buyers make mistaken conclusions, focusing only on commercials.
Most successful seasons
Based on comparative Analysis The largest and well-known networks of autodiets can conclude that the most favorable offers for the purchase of cars they appear in winter and summer periods. This is not connected with holidays or season of vacation, but with a drop in sales level at this time. To maintain sales and fulfill the relevant seasonal and annual plans, dealers can set maximum bonuses in these periods.
The most successful season is the end of the calendar year, i.e. Start winter period. At this time, car dealers seek to sell the current stock of cars so that in the new year there was a place for the delivery of new models. An equally important role is played by the implementation of the annual sales plan. If its implementation is delayed, the car dealership sets favorable offers to "put a tick". If the plan, on the contrary, is exceeded, the supplier can reduce prices or provide dealers of bonuses, as a result of which prices and ordinary buyers are reduced. The same system applies to the beginning of each year. Even if new models are already standing in the cabin, a large discount can be provided to the old, which will make a very profitable deal. If a person is not fundamentally - ride on a new version of the car model or on the old, then you can come for dorestayling generation shortly before the renewed car is released.
Clarification of a smaller price
The choice and search for a new car is better to start a few months before the direct purchase. So there will be more chances that it will be possible to buy a car for less cost.
After the brand and the model are selected, it is worth visiting several car dealerships or at least their sites to understand what the situation is at the moment, and whether there will be discounts or bonuses in the near future. This is due to the fact that cars of one brand and in the same configuration can differ significantly at the price, because In one car dealership, the sales plan can be performed evenly, and in the other there may be problems with the implementation and, as a result, discounts.
We recommend sending an email to the dealership email with a request to inform you about all passing and planned promotions with bonuses and discounts. Some car dealers can subscribe to such messages through the official website.
Bargain
In addition, the opposite situation can be found in which the car offers a new generation car for sale, but from a certain amount of profit to attract buyers, which will be reported in numerous advertising. But do not deceive. First, you need to check how much cars costs in other salons, because it is likely that the price will be the same or even lower. Secondly, it is necessary to find out the initial cost and the conditions for the provision of a discount. Sometimes the auction machines are offered with a specific complete set, color, payment method, etc. 
Waiting for discounts
In order not to guess when buying a car, you need to have an idea of \u200b\u200bwhat kind of bonuses can be expected from dealers.
Recycling and Trade-In
You can get a discount on the car under the recycling program or. The utilization program provides for the delivery of the vehicle in the disposal and payment of the process (about 3 000 p.), Instead, the owner receives a discount on new carwhich can reach 30%. What discount you can get depends on the state, brand, age of the old car. 
The same story and the Trade-in, only the assessment of the car is made in terms of subsequent resale, which requires pre-sale preparation And, of course, the investment of finance, so the discount will be less than in the case of recycling. But not every car can be passed into scrap or exchange according to Trade-in. The list of such cars can be clarified on the Internet or a specific auto show.
Discounts in car dealers of used cars
In the car dealership of used cars, you can only receive a discount on agreement with the owner of the car or with the interior administration, if the car has been redeemed. Throwing the price may also turn out when inspection of the machine and detection of defects, or if the car dealership has bonus programs. The presence of defects can significantly reduce the cost of the car, but buy a car with a large number of moments requiring repair, hardly wants.
Before going to the salon, it is important to decide which car to decide which car is needed and why, answer many questions. For example, how much are you ready to overpay for a specific brand? What functions are required, and from what should be refused?
The correct attitude will allow you to avoid unmotivated purchases that the manager can push the manager. Decide for yourself as ready to spend for one or another option.Also define a list of things that are not needed (to refuse when in the cabin you will be convincingly offering to purchase them too).
See the advice of specialists about when it is better to buy a car in the showroom and how to do it is beneficial.
How to buy a new car in the car dealership for cash?
Below is an instruction for buying a vehicle in the cabin, we will tell you everything about choosing a car, seller and, of course, the process of caring the car. Guided by our instructions, the client will be able to buy a high-quality and tested car by maximum affordable price.
Choosing a car and seller
On the one hand, choose the car easily, for sure, by the time of the trip to the salon, the buyer has already emerged a persistent belief that he needs this car. But let's see first, for what criteria the car is selected.
First, it is of course appearance. Brutal jeep or compact urban car? Whatever the style of the car, he must like the buyer and meet his needs for use.
By the word about the needs, you should not buy a "bus" based on the fact that one day it is possible to lead the company if most of the time the client rides one. Such investments are hardly possible to pay off.
Next, choose the country and here it is very desirable not to be guided by the general ideas, but to digulate up. We give only a few examples - german cars They are considered a symbol of reliability and durability, but in fact they are exploited just like everyone else.
"French" innovative and extremely cute, but what are the capricious. Are you afraid that at one fine moment the car will stall on the road, putting the driver in an awkward position? Then avoid the Chinese. With the car it is clear, now it's time to decide on the car dealership.
If you need a new car, the option is only one, but not all future owners of a new vehicle know the difference between official and unofficial car dealerships. The first are the dealers well known to us. They work directly with manufacturers, offer official guarantees and some additional useful options. The second is the so-called gray salons and their main advantage is more interesting prices. In detail about the nuances of buying a new car in the cabin, as well as how to choose a car shop we told.
What are the good dealers? If, for example, the client buys a foreign car, he can be sure that the car is fully adapted to operation in another country. The buyer is available to order a special configuration, it will use all the benefits of warranty service and technical support (however, it all depends on how carefully the manufacturer performs these duties).
Turning to the dealer, the buyer in essence concludes an agreement directly with the manufacturer's plant, the Salon itself speaks only by an intermediary.
In the "gray" car dealerships from the manufacturer notBut this does not interfere with such enterprises to conclude agreements with a hundred on maintenance of cars and offer a kind of replacement for customers. In addition, in gray salons it is impossible to order a car of descellaned color or a special configuration. But you can significantly save on the purchase.
Inspection of TC.
It should be remembered that the warranty applies not to the entire car as a whole, but only on its engine and some technical equipment. And one more, signing the contract of sale, the buyer agrees to accept the car in the state in which it is located (i.e. with possible small functional or decorative disadvantages).
Of course, we do not try to say that in the cabin buyers can try to fool. Just dealers do not recheck cars that are delivered from the factory, and the defective things are found in the process of any production. More about how to cheat when buying a new car in the car dealership, read.
What should pay attention:
- Remember whether all of the stated options work.
- See how electrical and electronic devices behave.
- It is advisable to pay attention to the inspection of the housing, the dealer will also occur during transportation during transportation, most likely will do everything possible so that the lack of simply not noticed, and will not offer the buyer discount.
Test Drive
A walk long a few kilometers will allow the buyer to understand whether it is a car. Whatever cool brand is, the main thing is that a particular person is comfortable in the cabin. It is enough to sit at the wheel of 20-30 minutes if the feeling of discomfort will appear, it is worth looking for another option.
If the test drive is not possible, the client can just sit in the salon, study the location of the pedals, at the same time and check the package that was discussed above.
Conclusion of the Treaty
All salons use typical purchase and sale documents., so you should not worry about errors. But, since the contract itself takes only a few pages, it is still necessary to read. Carefully make your data, put a signature next to the signature of the representative of the salon - that's all, from this point on the car goes to the ownership of the buyer.
Getting machine and documents for it
Together with the car, the client receives an impressive packet of papers, including those:
- contract of sale;
- certificate account;
- service book;
- transit number;
- invoice for a car;
- customs declaration;
- copy of certificate of conformity;
- copy of the dealer agreement;
- act of acceptance and transmission;
- machine manual;
- information about the operation of additional equipment;
- guide regarding warranty and service.
So that there are no problems with further registration of the vehicle, check that the identification numbers of all units correspond to the fact that they are installed on the machine. Check the certificate account.
Any error in the document can lead to problems, Therefore, pay attention enough to study the papers.
In detail about what documents are needed to purchase the vehicle in the showroom and what will get new owner After signing the contract, read.
- The point is responsible, so it is necessary to approach his acquisition. But there are cases when the acquisition of you for some reason does not satisfy. Is it possible, bought on credit or cash and how to do it - read on our portal.
Lifehak, how to really get a discount
The overwhelming majority are confident that it is impossible to bargain in the salons, they say, it's how to come to the store and ask to sell the milk cheaper than on the price tag. But car salons - Not grocery supermarkets. Since each client has substantial profits for them, a variety of tools apply to reduce the cost of the car.
If a serious customer is already preparing to leave with anything, the manager can offer a bonus offer to increasing the scales in the direction of the purchase.
Behavior in the cabin should pay a lot of attention, because sales manager will somehow try to read the client, understand whether it is possible to convince him to buy additional options etc. Demonstrate a rational approach, doubt, perhaps even skepticism, repeat that the price is expensive and "if it would reduce it ...". If the reaction does not follow, you can directly ask: "Can you suggest something in order to reduce the price?"
As you can see, buying a car in the cabin is easier than the loan design or the purchase of a machine with mileage. Our tips are focused on the fact that customers do not overpay, buying new cars. The right choice of the cabin and the brand of the car will significantly save, having received exactly the vehicle that you wanted earlier.
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Many experienced and not very drivers are wondering when it is more profitable to buy a car. At first glance, there is no difference at what time of year to acquire a vehicle. However, if you look at this question on the other hand, you can identify some trends. Next, we will analyze the main of them.
How time can affect the cost of the car
Buying a car - the process is serious, and it is necessary to approach it with special care. In order to do it really right choiceshould be repelled from various factors such as specifications, year of production TS, etc.
However, there are temporary aspects that will also influence:
- The time of year in which the car is purchased. In this area there are concepts of seasonality. In particular, according to statistics, in summer, cars are purchased less frequently than in winter. This is due to the fact that many people go on vacation in the summer. It follows from this that in this period of time the offer is more than demand. In such conditions, you can with a greater probability of bringing down the price (of course, if we are talking about buying from the hands).
- Calendar graph. Many car dealers are perfectly aware of the time of recession and growth in demand for cars. Therefore, during the periods of the clutch, favorable for buyers shares (discounts, bonus offers, etc.). If you monitor market proposals, you can get at a good time and purchase a car with a good discount. This Council is relevant only for new cars. As a rule, car dealership give discounts on cars predominantly old models, or those who are not in great demand. Therefore, if the main factor when choosing the price, be prepared to purchase a not the most popular car.
- The weather in which the car is purchased. This factor is important only if we are talking about a used car that stands on the street. In order to see all flaws of polishing and body body, you need good weather. So you can notice broken or repainted places. In rainy weather, it will be extremely difficult. Therefore, carefully select the place and time for inspecting the car before purchase.
How to achieve maximum discount when buying a car in the auto show
If analyze price policies In any auto show, you can see the general trend - on the same model, the cost can change regularly. What does it depend on? From a number of economic factors.
In order to purchase a long-awaited car with maximum benefits, use a few simple advice:
- Latest models always have the maximum price. It does not matter what year we are talking about. Some autocontracens do not update their the lineup. When another comes on sale new modelThe solid discount is immediately appointed to all the previous ones. From here 1 Tip: Learn the update market (information about the date of the release of the next novelty is located on the manufacturers' sites). Do not chase for novelty, it is best to purchase the selected model immediately after it goes on sale a new version.
- The popularity of the model range affects its cost. Another factor: the lower the popularity of a particular model, the more with a great desire, the manufacturer gives a discount on it. You can use the official sales statistics. Discounts are assigned to unpopular stamps in many car dealerships. They need to be implemented as quickly as possible a batch of TS until sales of other models begin. In order to avoid excess goods, shops prescribe sales. This rule is relevant for all spheres, including automotive.
- Color matters. As practice shows, cars are some colors more often than others. So today the most popular 3 options: white, black and metallic. Cars of different colors can be made an order of magnitude cheaper.
Car market calendar
Statistics The thing is stubborn and always gives reliable information. The car sales market is subject to certain trends associated with hundreds of factors. Gathering them together, you can classify calendar year Regarding the feasibility of buying a vehicle:
- January. This month can be called one of the best periods for the purchase of a car, especially for used models. During this period, a decline in demand is observed (New Year holidays, the population has less money and the desire to carry significant costs). In this regard, the sellers are more interested in selling their goods faster. The trend is relevant for car dealers who need to get rid of last year's models faster. To do this, they give discounts to their customers.
- February. You can call a period of a kind of hibernation. The market in this month begins to revive, and profitable shares gradually end. However, on average prices are still low. During this period, it is advantageous to acquire a kind of residue.
- March. This month, the primary and secondary market is fully activated, new models are beginning to enter car dealerships. Come to life at this time and prices. However, it is still possible to snatch a favorable offer, for example, dedicated to March 8.
- April May. It is during this period that the demand for cars in Russia is the largest. This applies to both primary and secondary market. If demand is good, then the maximum prices. Hence the conclusion - to acquire TCs at this time is not worth it, as it will have to pay the full cost.
- June - mid August. This period is characterized by the start of the decline in demand. However, car dealerships are still in no hurry to please customer beneficial offers. A bonus program is very often found when, when buying a certain brand, a tourist ticket is given as a gift. Some more significant offers at this time should not be expected.
- Mid august - beginning of November. In this period, demand increases sharply. This is due to the Russian mentality - many citizens want to buy a car before the pre-New Year fuss. Hence the conclusion that at this time there is no advantageous offers from car dealership. Sellers of used cars are also not too compliant, as they know that selling their iron horse In this period, it is not difficult.
- Mid-November - the end of the year. During the pre-New Year bustle, the time of marketers occurs. In this period, almost all stores come up with tempting and not very programs. It is most profitable to buy cars from hand at this moment. People are interested in making a sale before the New Year to replenish the personal budget before the holiday.
On the video about buying a car
The car sales boom in Russia has long passed, and although the market currently demonstrates all signs of gradual growth, you can only dream about pre-crisis indicators. This forces dealers more willingly to make concessions at cost to the detriment of its margin. For this reason, the official value of the car, specified, does not mean that you will have to part with such a sum. Remember that not all discounts are official and available at the current moment, so the hunt for the discount is a whole science. And we intend to introduce you to the case, so that you can save the maximum of funds allocated for the purchase - Believe me, they will come to you.
This time can be described as a "buyer market". This means that you can get a discount on almost any car, even the most budgetary. Just need to know how to do it.
Varieties of dealerships
The commodity market is interested in buyers, his task is to attract the client using all sorts of marketing techniques. But the consumer today went picky and smart, so the effectiveness of advertising in all its manifestations is reduced every year. But there is a mechanism that acts on a potential buyer is trouble-free. This, as you already understood - the provision of various discounts, from purely symbolic to very impressive. Often - to the detriment of their own income. There is no official classification of such discounts, but we assumed the work to make an approximate list of the most common proposals.
So, with what discounts on the purchase of a new car you may encounter in the showroom:
- seasonal - provided on the models sold outside the framework of the current season, or on seasonal car parties;
- festive - offered on the eve and during the holidays can be confined to jubilee Date client;
- personal - Offered for a specific product range of specific customers, ranked in one way or another criteria for a privileged category;
- promotional - provided on specific models Everyone without exception to customers with the aim of artificially popularizing the brand;
- dealer - are provided by trading partners, regardless of their turnover (but with his account);
- specialskih - are provided to those potential customers (categories of buyers), in orders from which the car dealer is more interested in the most;
- progressive - Offered on a contractual basis when acquiring several cars.
In all listed cases, the cash equivalent of discounts is simply calculated by multiplying the percentage of discount on the official value of the machine. Many car dealers can count on receiving several discounts, but with certain restrictions. Subsequently, the size of the total discount in rubles is deducted from the cost of goods, and this price is fixed in all sales documents, and not necessarily indicating specific positions of discounts.
In the usual retail and wholesale trade there are also accumulative discounts, but in the automotive business they are useless: the vehicle is a piece goods that are bought for decades, so the probability of using such a discount is close to zero.
In which cases you can get a discount from car dealer
Frequently related situations when on the site official dealer Colorful banners, telling about certain discounts and promotions, but when you come to the salon, you politely explain that the car you liked to work for one reason or another does not fall.
But more often the opposite situation is found when you can learn about the discount at the last moment, and there are no ads on this account. It depends on the case and your talents.
With a good coherence, if you know how to knock down a discount when buying a new car, you can quite buy budget Machine With a discount of about 30-50 thousand rubles. For a more solid car and the size of the bonus will be more, from 200 thousand and higher.
But it is important to remember that the acquisition of a vehicle is not the same as the TV. In the household appliances store you are just another client, and if you begin to show excessive synthesis, you will show the door without a branch of conscience. In the auto show you are always welcome guest, every visitor is on the weight of gold, so you can afford a statement of type "And the neighbors cheaper" - all your claims will be considered and try to offer a compromise option.
In which cases is usually given a discount? We present an exemplary list of situations when you can count on a substantial discount:
- change generations. This information is not always present in the price list, but with a personal visit to the car dealership you should ask about the presence of such proposals;
- get a corporate bonus is unrelated, but, nevertheless, it is worth finding out if your company is not the same corporate client;
- discounts to regular customers, as we said, are practiced, but if you managed to get a discount card, it may well be that it has a personal venture, and you will not be able to use it;
- another an effective wayhow you can get a seat at the dealer - find out the cost of the same model with a similar package from the neighbors - with comparable prices is great for the chance to get a good bonus;
- promotional proposals acting on the occasion of a holiday or other significant event is a case of a case, but here you can subjend, at least to nationwide holidays;
- finally - one of the most effective methods Receipt of discount: Detection of a defect on a loved car. But here you can offer other ways to compensate instead of a monetary bonus.
Now consider specific discounts in more detail.
Changing generations
Since the technical improvement of cars is a process that does not stop for a second, even the most successful model with a modified output becomes obsolete, and the interest of potential buyers switches to the novelty. Such a situation is common and nearby, and to get rid of the shutted cars, the sellers are forced to reduce prices. Sometimes - officially, but more often - in the form of discounts.
it good way Get a discount from the official dealer. The mechanism itself works on such a scheme: the new items are usually known in advance, the start date of sales is announced a few months before the event, usually after presentation at the next auto show. After some time get famous price On specific configurations, and before entering new, car dealers are starting to actively sell the previous modification. Discounts can be essential, and the difference between cars is insignificant. This is an excellent chance to become the owner of a new car, saving a significant amount.
Corporate bonuses
In every city, large or small, there are well-known enterprises and companies in the local level. It is they who are subjects of corporate discounts, because they acquire cars, updating their park, quite regularly. It is likely that you are an employee of such a company, and in this case you have a chance to get a solid discount of 6-10%. Of course, if in the conditions it is written that the employees of the corporate client can count on it. Usually the corporate bonus is cumulative, therefore, your company will be interested in purchased the car from the dealer as part of this program, having received its additional half-circuit. Do not forget that often for corporate clients operate other incentive programs - a discount on service maintenance, for example, or for the purchase of spare parts, a lending / lease program may be present on more favorable terms, etc. How to get such a discount at the dealer, you will tell you the car service manager. You can ask about the conditions of obtaining a corporate bonus and in your company.
Bonus for regular customers
The car is one of the most expensive consumer goods, so it is definitely not related to products of everyday demand. So in this regard, the definition of the "permanent client" looks somewhat contrived - the chances that you contact the same interior for re-purchase, very insignificant. So get a discount on a car as a permanent buyer is problematic. However, loyalty programs still exist and are designed for people wealthy. Moreover, in most cases they are not applicable to mass models, not even bent. But if you once acquired, remember that you have a personal discount, the average size of which is about 5%.
Shares dedicated to the anniversary dates
Yes, many dealers practice and such a type of encouragement. So if you have made enough amount to buy a car, it remains to fulfill two conditions: wait your birthday and find the salon where such a proposal is valid. Of course, it is also necessary to carefully analyze the cost - it may turn out that in another cabin the car of the same comlopement without a discount will cost cheaper than with an anniversary bonus. In this case, getting a discount at the dealer does not make sense.
Festive discounts
Strictly speaking, this custom is very common in the United States and Europe - there for pre-holiday days, especially for Christmas, sales of sales grow an order of magnitude, and consumers specially wenst money to this date to make massive purchases at prices twice as long as regular. The car market also concerns, although not to such extent.
Recently and domestic distributors are practicing such bonuses, so the best time to buy the car should definitely be considered December. Of course, the concept of the plan is not in fashion today, but believe me, dealers have such plans, and on the eve of the New Year holidays, they will probably try to catch up, offering solid bonuses to certain models or model range. Sometimes festive stocks conducts an automaker - such campaigns practices AvtoVAZ, and in this case the discount is distributed on all official sellers. Such discounts on new cars unfair dealers may try to hide to assign themselves. It is enough to remind them about the action of the action, and they will be forced to offer you a reduced price tag - otherwise they are expected by large penalties.
Discounts on cars with defects
Few people know, but in almost any new car received in a car dealership, if desired, you can always find at least one small defect in the form of a barely noticeable scratch, a scope of LCP or even micro-stranded. This fact is simply explained - the car is delivered to the ultimate sales of sales from the plant not packed in a cardboard box, like any other product, and in the open form. It may be shipping, delivery by airplane or on autotractform - in all cases the likelihood of damage is not zero. Especially it increases at the end stage, when the car is unloaded in the auto show.
Of course, such defects dealers seek to eliminate, but they are 0 people, and can also skip something. In this case, you have a good chance to reduce cost.
Such discounts on cars are sometimes large - it all depends on the assessment of the cost of repair, and yet it is unlikely to count on it. Another thing is cars that participate in testing. Here, except damage, we are talking about wear, let it be insignificant, so the price tag may be very attractive.
End of the reporting period
We have already talked about the existence of the dealers of the sales plan. Nobody imposes it to them, but according to the results of its implementation, a premium fund is being formed, so that the sellers are interested in its implementation. Most automakers in such a reporting period is a quarter, but some practicing sales reporting analysis every month. The likelihood that in the last days of the month / quarter you will be offered a car at a lower cost, not zero, but usually it spreads not to all cars. In addition, such bonuses are trying not to advertise. And if the buyer firmly intends to make a purchase, then it may not count on a discount. Pretend you doubt, and are ready to proceed to another car dealership - and then the quarterly bonus will be provided with guaranteed.
Seasonal discounts
The car is not a challenge goods, especially a few decay of consumer activity. The range is usually replenished at the end of the current or next year, when the manufacturer is already known how much the sales plan has been implemented. In any case, on cars of the past model year In December-February, price tags are offered, reduced by 5-15%. These are the biggest discounts on cars that are only possible. It is not necessary to complain that the model is already outdated - this is not true: Often, the newly arrived cars of the same model are absolutely no different, only the year of release. If you plan in 5-7 years to sell this car, you can not be afraid that the difference in one year will affect the price of a substantial way. A very greater value will be the condition of the vehicle, and this is already your concern.
Trade In.
Strictly speaking, a discount of such a proposal can be called except conditional - the cost of the car really will be noticeably lower, but you will have to leave old car at the dealer. The size of your discount in this case will be equal to the value exhibited by the appraiser for your boiled car. In other words, you simply exchange the old vehicle to a new, paying for the seller. But this practice in the West is used very widely due to high expenses on disposal.
Utilization state program
In Russia since 2010 there is a state program, aimed at recycling cars, unsuitable for operation. To participate in the program it is necessary to fulfill two requirements: 6-year-old and more than the age of the car, and the presence of full configuration. You can hand over the old car either a dealer or a specialized reception point, and you will be issued a certificate with a denomination of 50-350 thousand rubles, which can be used as a discount when purchasing a new vehicle. Well, or as an initial contribution when purchasing a car on credit.
Proposition prompt
Car dealers are not shy to actively use the tactics of pressure on a potential buyer, offering various imaginary bonuses. But since today business is in parallel and on the Internet, pricing transparency forces sellers to change tactics. In other words, they will still try to sell you a car by resorting to various tricks of the psychological plan.
And since you came to the car dealership, the main task of the manager becomes in any way to take you into a demonstration hall. A powerful verbal flow will be collapsed for you, the purpose of which will make you approach the stand with the vehicles. After that, most likely, a subsoil will come to their aid, and you will be gently and imperceptibly to commit a rapid purchase.
As part of such a strategy, the following moves can be used:
- you will be promised all sorts of discounts;
- mandatory step - changing sellers. Perhaps some of them will be able to reach your decision-making center;
- the attractiveness of deposit offers will be silent;
- impact with colorful advertising, creating a feeble sense.
In a word, there are a lot of pressure on customer pressure on the client, and if you do not want to make a purchase on the basis of a momentary mood with a large risk of financial losses, it is worth knowing some of the standard techniques used by sellers and having high response efficiency.
You late
The essence of this method is to publish an ad, in which a car is offered in a particular salon. favorable priceMuch less than competitors. Naturally, you have a desire to become its owner. But when you come to the place, you are waiting for an unpleasant news: it turns out, the desired car was sold literally 15 minutes ago! But since you already firmly aimed to buy, you immediately offer another car, tastefully describe his advantages. And when you agree, it is already at home that you sold the car by significantly overestimated cost. Hence the conclusion: they met suspiciously good suggestion - Take it to it with skepticism, try to clarify the availability and relevance of the price through the link form.
Expected car
Many potential buyers for months wool Internet, trying to "draw" a dream car for yourself. And when such a divergent, you go to the nearest car dealership, where you sympathize with sympathy that this model is expected only in three months, but one of them is on the way. Of course, you immediately pay the deposit, and with a happy view, serving home. But in a few days you report that the delivery is delayed for a month, then another for the same. This can be repeated several times. You are unlikely to decide to change the dealer, because it means at the end of the queue and new uncertainty. So you are patient and wait ...
Conclusion: if there are no models in the warehouse, we look for another dealer, necessarily comparing prices: the delivery time for all sellers are the same.
Car demonstrator
If you are offered a car at a reduced price that participated in demonstrations, it is worth considering such a suggestion with suspicion. Even if, about one or two thousand kilometers. Even if there is no visible damage and defects. The fact is that such machines often participate in test drives, and therefore, not one hundred customers who used the possibilities of the engine at the maximum visited its helm. And for a new motor, as you know, a gentle mode is recommended. So you buy a "cat in a bag" and may well encounter problems already in the foreseeable future.
So, you can buy a car in accordance with the official price tag, you can "deliver" the car at an inflated value, but there is always an option to purchase a car with a significant discount. What choose you depends on you yourself, and we hope that the information provided here will help make an important acquisition with the maximum benefit.
