At one time, the Kalina conveyor became a real breakthrough in the domestic auto industry. In fact, for the novelty under the Lada brand, a separate plant within the plant was tailored according to the most relevant templates: completely new and truly modern welding, painting and assembly complexes. Robotic welding lines were supplied by Kuka, a fully automated painting complex - Eisenmann. It turned out to be light, clean, technologically advanced, the quality of parts and the level of assembly increased. And, to be honest, then Kalina seemed to be a very high-quality and modern answer to the world auto industry.
However, over time, it turned out that the berry was not ripe enough. Over time, the budget Granta was released as a thoroughly revised version, and a little over a year ago, the turn of the update came to Kalina itself (details are in the material ""). And now, on the assembly line where Kalina and Grants are assembled, there is a new neighbor, Datsun on-DO. The material "" tells about the key features of the novelty. But then - the first impressions of the new car, and now it's time to evaluate how Russian hands will assemble the Japanese sedan.
What were the Japanese able to teach the VAZ workers? A lot. The Russian-Japanese team took the original Lada Granta and carefully evaluated the quality of this car. There were 10 serious problems that customers are not ready to put up with: the gearbox is noisy, the doors do not close properly ... Eight problems from the list were solved at once, and two (I wonder what?), As the engineers believe, turned out to be “not too critical”. Next, they compiled a second list entitled "How should Grant be improved to make the car better and more expensive?" Again ten points, but now all ten have been completed. This is how on-DO was born.
The Japanese have a minimum of claims to the hands that he-DO collects. Either the massive layoffs have affected - people are simply afraid to spoil, fearing losing their jobs, or the fruits of the work begun 3 years ago on the implementation of a common quality system for the Renault-Nissan alliance have ripened. Before the freshly assembled car goes to the finished product site, it has to go through 24 quality control posts, and, according to the head of production Igor Bakulin, “the employees are seriously motivated not to miss a waste”.
But Bo Andersson taught the workers of the Togliatti auto giant even more. When the Swedish-born manager first came to AvtoVAZ, the first thing he did was audit the factory toilets. And he was extremely surprised: “What kind of production culture can we talk about if our employees are not able to accurately relieve themselves?” The Swede was indignant. In turn, VAZ employees were surprised at the cleanliness of the new president: the entire conveyor line froze when Andersson bent down to pick up a cigarette butt specially thrown before his arrival. The president! Picks up cigarette butts!
Six months have passed. Middle and top managers are already accustomed to daily briefings: at 7 in the morning the Swede demands a clear report on quality, volumes and costs. Reports are heard, questions are asked, discussions are underway. In general, instead of a whirlwind of documents - live communication and real work. And ordinary workers are used to the fact that the president can suddenly appear on the assembly line and see how you - yes, you personally! - fixed the steering wheel or fitted the door trim. And they also got rid of the devastation, sorry, in the toilets. I checked - cleanliness reigns in the toilets for the conveyor operators. Can we when we want? More precisely, when they make you want to.
In the heads of the chaos, it seems, too, has become less. At least with the arrival of "Uncle Boo", as Andersson is secretly called at the plant, the quality indicators have increased by 25% at once. Although, of course, a reasonable question arises: have indicators or quality increased? I would like to believe that the second. Moreover, Igor Bakulin, who manages the Kalinovka conveyor, proudly remarked: “Defect rates are within tolerances! What are the tolerances !? Serious problems have practically ceased to occur! " Brave claim. In general, the residents of Togliatti have grown bolder: if earlier the engineers seemed to make excuses by conducting excursions around the plant, now they speak confidently, even insolently.
And this is by no means an ostentatious confidence: the VAZ employees now sincerely believe in their product - after all, the Japanese trust them. Many thought that, despite the general assembly line, separate posts would be organized for the Japanese sedan - for example, additional quality control - but we were convinced with our own eyes that Datsuns and Grants collect exactly the same. According to the representatives of both brands, it is of the same quality. “We have no room for error,” says Datsun CEO Vincent Kobe. - If the consumer finds flaws, it will jeopardize the brand's success in the Russian market. We cannot let this happen! Therefore, we carefully control how AvtoVAZ makes our cars. "
The fact that Lada Granta and Datsun on-DO are cars of the same level is proved by the recently announced price tag. In the basic version of Access, which offers electric power steering and height adjustment of the steering wheel, heated front seats, folding rear seats, ABS, as well as a driver's airbag and Isofix child seat mounting system, Datsun is available for only 329 thousand rubles. For comparison, a similarly equipped Grant costs 324,400 rubles. But! There is no ABS in the list of equipment of the Russian sedan, but it is 5 "horses" more powerful (87 hp versus 82 hp).
At the same time, on-DO has a slightly larger trunk, better noise isolation, more "thoroughbred" suspension and steering settings (the latter - according to the creators of the car, since the driving presentation is scheduled for early autumn) ... And the appearance of the "pseudo-Japanese" is a little fresher. And the brand's management promises a higher level of service: they say, the managers of car dealerships, of which only 25 will open at first, will be more polite, and the service will be of better quality. A terrible thing! With this approach, it is better to choose Datsun than Kalina or Granta ...
I don’t want to stir up panic, but believe me, such prices will not last long. As soon as the public tastes the newly minted Asian, the Russian representative office will immediately rewrite the price tags. And everyone seems to understand this: during the "production" presentation, on-DO was certified exclusively as a "more expensive alternative to Grant". Agree that it is impossible to be a "more expensive alternative" with the same price lists. However, we do not yet know how much the "stuffed" versions of Trust and Dream will cost - the details will be announced next week.
So Lada Granta and Datsun on-DO will differ in prices and nuances. Because both machines consist of almost the same parts and are assembled with the same hands. And these arms seem to be growing out of the right place. Because AvtoVAZ is changing before our eyes: "Have you found the answers to your questions?" - VAZ engineers constantly asked me. Although only 12 months ago, the Togliatti auto giant proved to be an impregnable lump, where it was useless to find answers to questions (details are in the material ""). Is openness a sign of honesty? And confidence. In myself and my cars.
Alexey Kovanov
Photo by Sergey Krestov and the author
Datsun Videos
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Have you long dreamed of changing your old but beloved Lada for something newer? But the budget does not allow you to drastically change the brands of cars? Then we bring to your attention an improved Japanese-style fret.
What does "Japanese style" mean?
Less than half a century later, an event happened, which everyone had been waiting for, the revival of the Datsan brand. I would like to note: the show of this model took place in Moscow.
At this meeting, Japanese manufacturers showed their vision of the Datsun machine. Finally, everyone lived to see the moment when foreign car performers began to take ideas from the Russian car industry.
And not vice versa. Few know. that this car, which is made in Japan, is an improved model of our compatriot Lada Kalina.
Appearance: for or against
The Japanese manufacturers were faced with a difficult task: to make a new car brand as unlike Lada Kalina as possible. And they partially coped with this task.
If the familiar look of Lada, as if it came from the 90s, brings us back to the spirit of the past and Soviet times, then the Japanese car tells us: “I am a faceted gem, look at my chiseled edges”.
The front view of the new car is not very different from the view of the already known Lada Kalina, so the question of one hundred percent similarity with Lada does not make sense. The Japanese Mi-Do has a neat and chiseled front bumper.
Also, the car has modern optics of a unique shape, which made it possible to complete the image of the Japanese car. But if you do not find fault with trifles, then outwardly, the two main cars of the Russian and Japanese car industries are not much different.
Is that the wheel frames of the Mi-Do are slightly increased and the rear-view mirrors are slightly changed. This is where the differences visible to the naked eye end.
Dimensions (edit)
- acceleration to 100 km / h;
- front-wheel drive;
- tank volume: 50 l.
The Datsun mi-Do has not become the most modern car, but its contribution to the development of both the Russian and Japanese car industries is obvious.
Japanese manufacturers, as always, acted wisely - they did not make fundamental changes to the technique, instead they focused on small modifications to achieve even greater perfection.
Therefore, we can expect that other models will be received by us even more cordially.
Country of origin: Japan
Datsun is one of the Japanese car brands owned by Nissan. Before the takeover by Nissan, the production of cars under its own brand Datsun began in 1931. Nissan discontinued Datsun vehicles in 1986, but re-launched in 2013 as a brand for low-cost vehicles made for emerging markets.
Datsun origin
Even before the Datsun brand, the DAT was born in 1914 by Kaishinsha Motorcar Works in Tokyo. The name of the new car was an abbreviation of the names of the following partners of the company:
Den Kenjiro - D (田健)
Aoyama Rokuro - A (青山 禄)
Takeuchi Meitaro - T (竹 内 明 太郎)
Kaishinsha Motorcar Works was renamed in 1918, seven years after their inception, Kaishinsha Motorcar Co. In 1925, the company was renamed DAT Motorcar Co. again. The company's production was focused on trucks, as there was almost no consumer market for passenger cars at the time. Beginning in 1918, the first DAT trucks were assembled for military purposes. Low demand in the military market during the 1920s forced DAT to consider merging with other auto firms.
In 1926, Tokyo-based DAT Motors merged with Jitsuyo Jidosha Co., based in Osako and also known as Jitsuyo Motors (established in 1919 as a subsidiary of Kubota). In Osaka, in 1920, Jitsuyo Jidosha began producing a three-wheeled vehicle with an enclosed Gorham cab, and the following year produced a four-wheeled version. From 1923 to 1925 the company produced cars and trucks under the name Lila.
In 1930, the Japanese government issued a regulation allowing cars with an engine capacity of up to 500 cc to be driven without a driver's license. DAT Jidosha Seizo Co., Ltd. began developing a series of 495cc displacement cars to enter a new market segment, calling the new small cars "Datson" - which stands for "DAT Son".
In 1931, DAT Jidosha Seizo Co., Ltd. became a subsidiary of Tobata Casting Co., Ltd. By this time, the first machines with 495 cm³ engines were assembled. The first series of cars was called the Datson Type 10, and about ten of these cars were sold in 1931. In 1932, about 150 cars were sold, calling the Datson Type 11. In 1933, the Japanese government issued a new regulation allowing cars with an engine up to 750 cc. without a driver's license. Datsun has increased the size of its engines to the maximum allowed. These large cars were named Type 12.
In 1934, the company name was changed to Nissan Motor Co., Ltd. When Nissan took control of the DAT, the name "Datson" was changed to "Datsun" because "son" also means "loss" in Japanese 損 and also in honor of the sun that is depicted on the national flag.
By 1935, the company had built a real production line, following Henry Ford's example, and was producing a car very similar to the Austin 7. There is evidence that six of these early Datsuns were exported to New Zealand in 1936.
After Japan entered the war with China in 1937, the production of passenger cars was limited. Therefore, by 1938, the Datsun plant was focused on building trucks for the Imperial Japanese Army.
When the Pacific War ended, Datsun provided transport for the occupying forces. This continued until car production resumed in 1947. As before the war, the Datsuns also continued to borrow from Austin Motor Company vehicles: the Austin A40 Devon and Austin A40 Somerset.
In 1958, deliveries of Datsun vehicles to the United States began, and in 1964, Nissan became the first Japanese company to enter the top ten auto importers in the United States.
In 1959, Nissan's first overseas assembly plant was opened in Taiwan.
In 1962, deliveries of cars to Europe began.
In 1976, thanks to its own fleet, Nissan became the largest exporter of automobiles in the world.
In 1981, Nissan signed an agreement with Volkswagen to manufacture and sell passenger cars in Japan.
In the fall of 1981, a decision was announced to phase out the use of the Datsun brand name in order to strengthen the Nissan brand.
In 2001, Nissan introduced the D22 pickup truck to the Japanese market under the Datsun name. However, this time, the use of the trademark was completely limited to this one particular model. Production of this model took place between May 2001 and October 2002.
On March 20, 2012, it was announced that Nissan would revive the Datsun brand for use in Indonesia, South Africa, India and Russia.
In February 2014, the Redi-Go concept car was presented. The Redi-Go crossover is expected to hit Indian shores by mid-2015.
In April 2014, the first model for the Russian market, Datsun on-Do, was launched based on the Lada Granta.
Modern models:
Datsun Go (since 2013)
Datsun Go + (since 2013)
Datsun on-Do (since 2014)
Datsun mi-DO (since 2014)
kuruh.ru
Datsun "Datsun" / Cars / Equipment Manufacturers
National and regional sites:
www.datsun.ru Russia www.datsun.co.in India www.datsun.co.id Indonesia www.datsun.co.za South Africa
Datsun Datsun was founded:
Slogan / motto / slogan of Datsun "Datsun":
Datsun. Break Through.
Datsun Datsun belongs to:
Nissan (Renault-Nissan Alliance)
www.alliance-renault-nissan.com
Manufacturer's address:
Nissan Motor Co. Ltd., 17-1 Ginza 6-chome, Chuo-ku, Tokyo 104, Japan
Photos of Datsun Datsun cars:
Description of the manufacturer of the brand Datsun "Datsun":
The Datsun brand "Datsun" appeared in 1931. In 1933, it was bought by Nissan Motor Co., but until the early 80s, this was the name of the Nissan "Nissan" cars. The last brand took off in 1981. At the moment, Nissan Nissan also has the premium Infiniti brand Infiniti, and with the revival of the Datsun Datsun brand, the company is going to clearly separate three target audiences. Datsun Datsun will operate in the budget segment in Russia and other developing countries, in the established markets of Europe, America and other countries, the development of Nissan Nissan and Infiniti Infinity will continue.
With the return of the Datsun brand to Datsun, the company aims to create an offer that takes into account the values and preferences of buyers in each specific market, while leveraging local opportunities. For example, in Russia the production of Datsun Datsun cars will be organized in Togliatti at the facilities of AvtoVAZ.
Along with the announcement of the return of the Datsun brand Datsun, Nissan has unveiled its new branding. The interior of the new logo retains the essence of Datsun's original Datsun emblem, with a blue bar over the symbolic rising sun, reflecting the company's core philosophy of "Sincerity leads to success." The new hexagonal shape of the logo reflects the modernity of the reborn Datsun "Datsun". The color blue is part of the brand's heritage and symbolizes honesty and reliability.
Sales of cars under the Datsun Datsun brand began in a number of countries, including Russia, in 2014. More detailed information about the model range and dealer network of Datsun "Datsun" is available on the official website of the company.
Additional Information:
Nissan CarsInfiniti CarsRenault Cars
Datsun "Datsun" is also spelled or pronounced as:
Datsyn, Datson, Lfncey / Datsun, Datsan, Datsan, Datsun, Datsan, Datson, Vfeigt
e-motors.ru
who is the manufacturer, what parameters does it have
Have you long dreamed of changing your old but beloved Lada for something newer? But the budget does not allow you to drastically change the brands of cars? Then we bring to your attention an improved Japanese-style fret.
What does "Japanese style" mean?
Less than half a century later, an event happened, which everyone had been waiting for, the revival of the Datsan brand. I would like to note: the show of this model took place in Moscow.
At this meeting, Japanese manufacturers showed their vision of the Datsun machine. Finally, everyone lived to see the moment when foreign car performers began to take ideas from the Russian car industry.
And not vice versa. Few know. that this car, which is made in Japan, is an improved model of our compatriot Lada Kalina.
Appearance: for or against
The Japanese manufacturers were faced with a difficult task: to make a new car brand as unlike Lada Kalina as possible. And they partially coped with this task.
If the familiar look of Lada, as if it came from the 90s, brings us back to the spirit of the past and Soviet times, then the Japanese car tells us: “I am a faceted gem, look at my chiseled edges”.
The front view of the new car is not very different from the view of the already known Lada Kalina, so the question of one hundred percent similarity with Lada does not make sense. The Japanese Mi-Do has a neat and chiseled front bumper.
Also, the car has modern optics of a unique shape, which made it possible to complete the image of the Japanese car. But if you do not find fault with trifles, then outwardly, the two main cars of the Russian and Japanese car industries are not much different.
Is that the wheel frames of the Mi-Do are slightly increased and the rear-view mirrors are slightly changed. This is where the differences visible to the naked eye end.
Dimensions (edit)
- acceleration to 100 km / h;
- front-wheel drive;
- tank volume: 50 l.
The Datsun mi-Do has not become the most modern car, but its contribution to the development of both the Russian and Japanese car industries is obvious.
Japanese manufacturers, as always, acted wisely - they did not make fundamental changes to the technique, instead they focused on small modifications to achieve even greater perfection.
Therefore, we can expect that other models will be received by us even more cordially.
ktoetotakie.ru
Datsun: the history of brand creation
Three years ago, the Japanese concern Nissan Motor announced the resumption of production of Datsun vehicles designed to complement the lineup of such well-known brands as Nissan and Infinity. This video tells not only about the philosophy of the Datsun brand, but also about the current situation in the automotive market in India, Indonesia, Russia and South Africa.
About Datsun
In March 2012, Nissan Motor announced the "revival" of the legendary Datsun brand - the company's third global brand, in addition to the beloved Nissan and Infinity. The Datsun brand is specifically designed to meet the demand of active and energetic consumers in fast developing countries for a reliable car. Datsun is an integral part of Nissan history and combines 80 years of experience of the best Japanese specialists in the production of passenger cars. The Datsun name reflects the core brand values: Dream, Access and Trust. Datsun is ready to provide its customers with a reliable car at an attractive, competitive price, moreover, to provide them with an affordable and convenient service with transparent pricing. Datsun products are already successfully sold in India, Indonesia, South Africa and Russia!
History of Datsun
The Datsun brand was founded in Japan almost 100 years ago, in 1914, and was originally called DAT-GO (in English - DAT-car). "DAT" in Japanese means "lightning fast", moreover, it is an abbreviation, consisting of three capital letters of the partners' surnames: Den, Aoyama, Takeuchi. Later it was decided that these same letters would reflect the main characteristics of the brand: durable, attractive, trustworthy - DAT.
In 1933, Yoshizuke Ayukawa, the founding father of the company, decided to pursue the idea of "mobility for all" and launched a lightweight, economical and agile vehicle specially designed for young Japanese people. The new brand was named Datson - the son of DAT (son of DAT), and a little later was renamed Datsun. Talented engineers and large-scale production volumes helped make the company's founder's dream come true!
www.major-datsun.ru
What engines are installed on Datsun on-Do and mi-Do
On the Datsun on-Do and Mi-Do models, simple and reliable VAZ 1.6-liter engines are installed. They are not very powerful, but quite economical and easy to repair.
The engines of the sedan and hatchback Datsun On-Do and Mi-Do fully confirm the status of a budget car. However, in this price category, there could be no other solution. And it's no secret that these motors are borrowed from the VAZ family.
These power units have been worked out to the smallest detail, since they have been produced for a long time. In addition, there are no newfangled solutions, such as direct injection, superchargers, etc., here are not available - these are simple, atmospheric engines.
Naturally, the motors are modernized, but the simple design allows them to be repaired in a garage service, which is especially important in cases where there is no way to get to the dealer. All this makes Datsun attractive to the regions.
What engines are installed on Datsun On-Do and Mi-Do?
Despite the same volume of 1.6 liters, Datsun engines (VAZ-11183 and VAZ-11186) have different firmware, which provides a slight difference in power - 82 and 87 liters. With. In addition, a more powerful motor also has more torque, since it uses lightweight connecting rods and pistons. Yes, and with indicators of efficiency and noise, he has fewer problems.
82-horsepower Datsun engine
Moreover, both On-Do and Mi-Do engines have the same gas distribution mechanism, and a belt is used in its design. Both engines are 8-valve with one overhead camshaft. The power system is represented by a phased-type fuel injection, the units themselves are tuned to Euro-4 standards and AI-95 refueling, although the owners of Lada Grant have proven that such a motor also burns 92nd fuel perfectly.
In addition, from the design features of this type of Datsun engines, one can single out the fact that an 82-horsepower engine does not bend the valve when the belt breaks, while its more powerful counterpart does not differ in this quality. It is noteworthy that the owners of Lada Grant are well aware of this, but the owners of Mi-Do and he-Do often forget. However, such a design feature is typical for most modern engines, and if belts and rollers are changed in time, installing only original spare parts, then such a nuisance will not happen.
87-horsepower power unit.
Datsun engine specifications
Despite the same layout, there are differences in the technical data of the motors.
Datsun on-DO 82 HP With. VAZ-11183:
- - volume - 1 600 cm³;
- - number of valves - 8 units;
- - power kW - 60 units at 5,100 rpm;
- - power hp With. - 82 units at 5,100 rpm;
- - thrust - 132 Nm at 2,700 rpm;
- - piston stroke - 75.6 mm;
- - cylinder diameter - 82 mm;
- - compression ratio - 9.8 units;
- - ascent of 100 km / h - 12.9 sec .;
- - max speed - 165 km / h;
- - fuel consumption - 6.1 liters (highway), 7.4 (mixed mode), 9.7 liters (city).
Datsun on-DO 87 HP With. VAZ-11186:
- - volume - 1 600 cm³;
- - number of cylinders - 4 units;
- - number of valves - 8 units;
- - power kW - 64 units at 5,100 revolutions;
- - power hp With. - 87 units at 5,100 rpm;
- - thrust - 140 Nm at 2,700 rpm;
- - timing drive - belt type;
- - piston stroke - 75.6 mm;
- - cylinder diameter - 82 mm;
- - compression ratio - 10.6 units;
- - set to 100 km / h - 12.2 sec .;
- - max speed - 173 km / h;
- - fuel consumption - 5.8 liters (highway), 7 liters (mixed mode), 9 liters (city).
With regard to the resource of these Datsun engines, the manufacturer claims it is 200,000 km. However, many owners of Lada Grant have proven that with proper care and refueling with high-quality fuel, such a motor is able to work 300,000 km, or even more.
Datsun car production
Datsun is an automobile brand owned by the Nissan Motor Company. Until 1986, all vehicles exported by Nissan were called Datsun. After Nissan dropped the Datsun name, but revived it again in 2013 - as a brand for vehicles in the lower price segment for emerging markets. The whole range of Datsun.
Origin
Datsun's predecessor was the DAT, built in 1914. The name of the new car was an acronym for the names of the founders of the company.
Taxation changed in 1930, allowing the production of vehicles with engines up to 500 cc without a license. DAT Automobile Manufacturing developed a line of 495 cc cars for sale in this new market segment. The miniature cars were named "Datson" - that is, "the son of DAT." The renaming to "Datsun" happened two years later.
The first prototype, the Type 10, was completed in the summer of 1931. In total, about 150 cars were sold under the name Type 11. By 1935, Datsun, following Ford's example, created a real production line and began to produce a car resembling the Austin 7. Six of these early cars are reported to have been exported to New Zealand in 1936.
After the outbreak of the war between Japan and China, the production of passenger cars was curtailed and, in the late 30s, the Yokohama enterprise began to produce exclusively trucks for military needs. After the end of the war in the Pacific region, in 1947, Datsun resumed production of passenger cars. The company continued to make its cars in the image and likeness of Austin products of that time.
American market
Before entering the American market, the company did not manufacture passenger cars under the Nissan brand name, but only trucks. It wasn't until the 1960s that Nissan began to put their logo on some high-end car models (an example is the Cedric luxury sedan). Then the American subsidiary was registered as "Nissan Motor Corporation". But the small cars exported to America were still called Datsuns.
Rebranding
The decision to rename was announced in the United States in the fall of 1981 and was based on the fact that one brand for the whole world would simplify promotions and would benefit the design and manufacture of products. Observers, however, believe that the most important motivation was that the name change would strengthen Nissan's position in the US stock and bond market.
Restart: 2014 Datsun Go +
On March 20, 2012, it was announced that Nissan would revive the Datsun brand for use in Russia, India, South Africa, as well as Indonesia. On July 15, 2013, the Datsun brand was officially re-launched in the lower price segment.
The Datsun Go brand has been re-introduced in New Delhi, India. The machines are manufactured at a plant in Chennai, India. Production is also planned in Indonesia. In April 2014, the production of Lada Granta was started, the first model for the Russian market based on the Datsun Go +
all-auto.org
Datsun brand history
Today, the world is changing rapidly, and in countries with high growth rates, people are optimistic about the future and are looking for the best deals that meet modern needs. Nissan strives to respond to the needs of new consumer groups in these countries, just as the Datsun brand did in Japan when it first appeared.
Hashimoto's cars are marketed under the name DAT. This abbreviation is derived from the initial letters of the major investors in the Kaishin-sha factory, Kinjiro Dena, Rokuro Aoyama and Meitaro Takeuchi. This name also reflects the concept of DAT cars of that time: Durable - reliable, Attractive - attractive, Trustworthy - trustworthy.
Jitsuyo Jidosha Seizo Kaisha (Practical Car Company) is established in Osaka. She is considered to be another progenitor of the modern Datsun. The company produces three- and four-wheeled auto rickshaws designed by the American aircraft designer William Gorham (1888 - 1949). Passionate Japaneseophile, Mr. Gorham settled in Japan, took the name Gohamo Katsundo and did not leave the islands even during the Second World War. Due to the fact that the company "Jitsuyo Jidosha Seizo Kaisha"
The companies "Kwaisin-xia" and "Jitsuyo Jidosya Seizo Kaisha" are merging. The new company is named DAT Jidosha Seizo.
The Datson subcompact begins production in Osaka at a factory formerly owned by Jitsuyo Jidosha Seizo Kaisha. The name literally translates as "son of DAT", but it would be more accurate to express "child of DAT". Later, the name of the car was changed to Datsun, since "son" is consonant with the Japanese word for "loss". Brand cars get a new logo.
On December 26, everything related to the production of cars in the Nihon Sanyo zaibatsu is taken over by the new company Jidosha Seizo Kabushiki Kaisha. English name - Automobile Manufacturing Co., Ltd. Production of the Datsun 12 begins.
In June, the company was renamed Nissan Motor Co., Ltd. 59% of its assets are owned by Nihon Sanyo, 39% by Tobata Foundation, and the remaining 2% are distributed among members of the Yoshisuke Ayukawa family. Production of the Datsun 13 begins in April. The first car samples are exported.
On April 12, a new plant was opened in Yokohama. This is the first enterprise in Japan where the production of cars was carried out by the conveyor method. The first model to roll off the conveyor belt was the Datsun 14 sedan. The plant produced about 500 cars a month.
In January, production of the Datsun 110 begins. After several attempts to build a state-of-the-art vehicle, this is the first real success. At the Second Tokyo Motor Show, which opened in May at Hibuya Park, the Datsun 110 was a sensation.
Since November 1957, the Datsun 1000, also known as the Datsun 210, has been produced. Although it looks like the Datsun 110, it summarizes the experience gained from dealing with Austin specialists.
On January 10, the Datsun S211 cruising roadster was demonstrated on the rooftop of the Nihonbashi Mitsukoshi department store in Tokyo. Its designer, Hiro Ohta, followed the finest British sports cars of the day.
In August, the Datsun Bluebird 310 is presented - a new word in the history of the brand. Model Designer - Teichi Hara. The car received a monocoque body of modern proportions (length - 3910 mm, wheelbase - 2280 mm) and an independent double wishbone front suspension. The car's name, Bluebird, refers to a play by Maurice Maeterlinck.
Nissan Mexicana S.A. Manufacturing Division is formed in September. de C.V. Five years later, it will start producing cars.
On February 19, the company announces the results of the competition for the name of a new subcompact model, known under the in-house designation Datsun B10. Most of the eight and a half million participants chose the name Sunny - "Sunny". The Datsun Sunny was first introduced to the general public in April, and mass production began at the Zama plant in June.
In October, the landmark decision was made to introduce a single Nissan brand for all Nissan Motor Co., Ltd. automotive products. The process started with the US market and took three years (1982 - 1984). It was accompanied by a dedicated advertising campaign "Datsun by Nissan". In other markets, the process continued until 1986. The renaming cost the company $ 500 million.
In March, Carlos Ghosn, President and Chief Executive Officer, announced plans for Nissan Motor Co., Ltd. to revive the Datsun brand as part of the Power 88 strategic development plan.
On July 15, 2013, Carlos Ghosn presented the new Datsun Go car in India. The model is designed for young buyers. The three pillars of the reborn Datsun are Dream, Access and Trust. Datsun vehicles will be represented in the fastest growing markets in India, Indonesia, Russia and South Africa.
With the advent of the new Japanese compact car Datsun on-DO, a dilemma arose: should you give preference to a semi-car or opt for the VAZ Lada Granta? In this review, we will try to determine which of them - Datsun or Grant - will prevail on the vast expanses of Russian highways in the near future.
Datsun on-DO and Lada Granta cars - are they the same in everything?
The thing is that when creating Datsun on-DO, it was Granta that was taken as a basis. It should be understood that they are not so different, especially from the technical point of view. Although, of course, each of them has individual characteristics. A detailed examination of each of the characteristics will help us understand Datsun from Grants.
Comparative characteristics
General similarities
Both cars share a number of similarities, despite being part of the model lines of different manufacturers. The main one is the use of the same platform for the two models, which originally belonged to Grant. Both cars are designed for 5 passenger seats.
| Car model: | Lada granta | Datsun on-DO |
| Manufacturer country: | Russia | Japan (assembly Russia, Togliatti) |
| Body type: | sedan | sedan |
| Number of places: | 5 | 5 |
| Number of doors: | 4 | 4 |
| Engine displacement, cubic meters cm: | 1596 | 1596 |
| Power, hp with. / about. min .: | 82/5600 | 87/5100 |
| Maximum speed, km / h: | 164,5 | 165 |
| Acceleration to 100 km / h, s: | 12.5 (manual transmission), 12 (automatic transmission) | 12.2 (manual transmission) |
| Type of drive: | front, transverse | front, transverse |
| Checkpoint: | 5 manual transmission, 5 automatic transmission | 5 manual transmission |
| Fuel type: | AI-95 gasoline | AI-95 gasoline |
| Consumption per 100 km: | city 9.3; track 6.1 | city 9; track 5.8 |
| Length, mm: | 4260 | 4337 |
| Width, mm: | 1700 | 1700 |
| Height, mm: | 1500 | 1500 |
| Clearance, mm: | 160 | 174 |
| Tire size: | 175/70 R13 | 185/60 / R14,185 / 55 / R15 |
| Curb weight, kg: | 1040 | 1160 |
| Full weight, kg: | 1515 | there is no data |
| Fuel tank volume: | 50 | 50 |
Both Datsun and Granta are perfectly adapted to the conditions of Russian roads and have a ground clearance of more than 16 cm. Thanks to this ground clearance, bumps and potholes on the roads do not create great obstacles to driving.
Test drive of the Lada Granta car:
A significant drawback of the Datsun on-DO sedan is the lack of design options for installing an automatic transmission. The automatics will be installed and will work in conjunction with an eight-valve engine, since the sixteen-valve Datsun will not be equipped at all. Therefore, if a 16-valve Granta liftback or a Datsun hatchback with 8 valves is presented as a choice for a domestic motorist, then LADA will be the obvious favorite here.
Undercarriage architecture
For Japanese developers, the top priority was to achieve full adaptation of Datsun to all Russian roads. And although the architecture itself was left the same as in Grant, having carried out its complete reconfiguration, the behavior on the road of the first model from the second is significantly different. The quality of stabilizers, shock absorbers and springs for the Japanese and Russian models is absolutely the same, only Datsun has slightly changed the design of these parts. The braking system has also undergone changes and improvements. The vacuum booster and pedal assembly have been improved.
Noise isolation and additional options
That is, here is how to compare Granta and Datsun, since the latter significantly surpassed Lada Granta. The Japanese have improved the characteristics of the material from which the mats for the floor and the engine shield are cut out, the rear wheel arches are equipped with felt wheel arch liners, and additional sound-absorbing plugs are installed. Also, to reduce the noise level in Datsun on-DO, the shape of the exterior mirrors, the gearbox and the exhaust system have been modified.
Test drive a Datsun on-DO car:
In the basic set of options, there is no particular difference between the models. But from the additional Datsun will be equipped with isofix mounts, driver's airbag, electric heated front seats.
conclusions
On the question of which is better, Grant or Datsun, it is rather difficult to give an unambiguous answer. Here the personal preferences of the car enthusiast, the presence of an automatic or manual transmission, noise in the cabin, prices and other factors play a decisive role. Although Datsun on-DO has a large number of quality improvements and additions, more modern production technologies, it is still not without certain drawbacks. For the most part, your choice will depend on minor details, since in general terms the machines are exactly the same. If the article material was useful to you, share your opinion by leaving a comment below.
Datsun is one of the Japanese car brands owned by Nissan. Before the takeover by Nissan, the production of cars under its own brand Datsun began in 1931. Nissan discontinued Datsun vehicles in 1986, but re-launched in 2013 as a brand for low-cost vehicles made for emerging markets.
Datsun origin
Even before the Datsun brand, the DAT was born in 1914 by Kaishinsha Motorcar Works in Tokyo. The name of the new car was an abbreviation of the names of the following partners of the company:
Den Kenjiro - D (田健)
Aoyama Rokuro - A (青山 禄)
Takeuchi Meitaro - T (竹 内 明 太郎)
Kaishinsha Motorcar Works was renamed in 1918, seven years after their inception, Kaishinsha Motorcar Co. In 1925, the company was renamed DAT Motorcar Co. again. The company's production was focused on trucks, as there was almost no consumer market for passenger cars at the time. Beginning in 1918, the first DAT trucks were assembled for military purposes. Low demand in the military market during the 1920s forced DAT to consider merging with other auto firms.
In 1926, Tokyo-based DAT Motors merged with Jitsuyo Jidosha Co., based in Osako and also known as Jitsuyo Motors (established in 1919 as a subsidiary of Kubota). In Osaka, in 1920, Jitsuyo Jidosha began producing a three-wheeled vehicle with an enclosed Gorham cab, and the following year produced a four-wheeled version. From 1923 to 1925 the company produced cars and trucks under the name Lila.
In 1930, the Japanese government issued a regulation allowing cars with an engine capacity of up to 500 cc to be driven without a driver's license. DAT Jidosha Seizo Co., Ltd. began developing a series of 495cc displacement cars to enter a new market segment, calling the new small cars "Datson" - which stands for "DAT Son".
In 1931, DAT Jidosha Seizo Co., Ltd. became a subsidiary of Tobata Casting Co., Ltd. By this time, the first machines with 495 cm³ engines were assembled. The first series of cars was called the Datson Type 10, and about ten of these cars were sold in 1931. In 1932, about 150 cars were sold, calling the Datson Type 11. In 1933, the Japanese government issued a new regulation allowing cars with an engine up to 750 cc. without a driver's license. Datsun has increased the size of its engines to the maximum allowed. These large cars were named Type 12.
In 1934, the company name was changed to Nissan Motor Co., Ltd. When Nissan took control of the DAT, the name "Datson" was changed to "Datsun" because "son" also means "loss" in Japanese 損 and also in honor of the sun that is depicted on the national flag.
By 1935, the company had built a real production line, following Henry Ford's example, and was producing a car very similar to the Austin 7. There is evidence that six of these early Datsuns were exported to New Zealand in 1936.
After Japan entered the war with China in 1937, the production of passenger cars was limited. Therefore, by 1938, the Datsun plant was focused on building trucks for the Imperial Japanese Army.
When the Pacific War ended, Datsun provided transport for the occupying forces. This continued until car production resumed in 1947. As before the war, the Datsuns also continued to borrow from Austin Motor Company vehicles: the Austin A40 Devon and Austin A40 Somerset.
In 1958, deliveries of Datsun vehicles to the United States began, and in 1964, Nissan became the first Japanese company to enter the top ten auto importers in the United States.
In 1959, Nissan's first overseas assembly plant was opened in Taiwan.
In 1962, deliveries of cars to Europe began.
In 1976, thanks to its own fleet, Nissan became the largest exporter of automobiles in the world.
In 1981, Nissan signed an agreement with Volkswagen to manufacture and sell passenger cars in Japan.
In the fall of 1981, a decision was announced to phase out the use of the Datsun brand name in order to strengthen the Nissan brand.
In 2001, Nissan introduced the D22 pickup truck to the Japanese market under the Datsun name. However, this time, the use of the trademark was completely limited to this one particular model. Production of this model took place between May 2001 and October 2002.
On March 20, 2012, it was announced that Nissan would revive the Datsun brand for use in Indonesia, South Africa, India and Russia.
In February 2014, the Redi-Go concept car was presented. The Redi-Go crossover is expected to hit Indian shores by mid-2015.
In April 2014, the first model for the Russian market, Datsun on-Do, was launched based on the Lada Granta.
Modern models:
Datsun Go (since 2013)
Datsun Go + (since 2013)
Datsun on-Do (since 2014)
